SAT, SEPTEMBER 10, 2022 • S1 E66 • 50 MIN 52 SEC
Cathryn Lavery: A Closet Design That Cost More Than Her Salary Drove This Former Architect To Do The Thing And Launch A Personal Development Products Company
ife is like a game, full of ways to level up and improve yourself. But we often forget the path we took to get to where we are today. What if you looked back at what you accomplished along the way?
I got to sit down with Cathryn Lavery—Founder and CEO of BestSelf—to learn the answer. She relocated from Belfast to NYC with dreams of becoming an architect. However, broken promises and a low salary made her rethink her journey. Driven to improve herself, Cathryn launched a business devoted to serving others through personal development. But would an intimate betrayal be game over for this entrepreneur?
Here's how Cathryn followed her entrepreneurial calling to gamify personal development and why she recommends preparing for the worst-case scenario.
In this episode, Cathryn unveils how these pieces of the Do The Thing formula guide her entrepreneurial journey:
Identifying your why
Making it fun
Surrounding yourself with like-minded people
Ready to start open conversations with those in your life? Visit to pick up the tools needed to unleash the best version of yourself. For even more inspiration, check out Cathryn's blog, .
Do The Thing
SAT, SEPTEMBER 10, 2022
50 MIN 52 SEC